Out With Stereotypes? In Gillette's New Ad, Men Wear Lipstick And Shave Their Legs
Brand Gillette has always been famous for its controversial ads and marketing strategies. The company puts in a lot of effort to keep up with the times and never shies away from pressing problems and current trends.
For instance, one of Gillette's advertising campaigns featured a plus-size model, Anna O'Brien. This was the company's way to pay respect to the body positivity movement.